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Money was never really a big thing for me, until I lost
my father in 2004. Several things changed then. My closest
friend, Apurva Mehta, became my CEO and he told me to play
the stock market like my father used to—he said it would
be all right as long as I didn’t become bullish about
it. Shah Rukh Khan told me that I had better start leveraging
my brand and that I should not be embarrassed about being
paid for certain endorsements and appearances. And then, Aditya
Chopra sat me down one day and drew a diagram for me, saying
there were three aspects to my life, which I should compartmentalise:
I was a filmmaker, a creative producer and a brand up for
endorsement. But I should never do anything to compromise
the master brand. Finally, there’s my mother, who constantly
advises me to invest in property, which I tell her I will
do once I have the money!
- As told to KAVEREE BAMZAI |
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